Another may have watched numerous episodes of Red Table Talk while knowing only the aspects of the family's relationships that participants chose to discuss.
Nevertheless, celebrity culture often encourages audiences to believe that they possess enough information to make sweeping judgments.
This tendency becomes stronger when real public controversies enter the picture.
A family that has openly discussed marital challenges or emotional difficulties may be regarded as especially likely to have additional secrets.
Publishers can exploit that expectation.
Once a family is associated with controversy, almost any ambiguous photograph or statement can be framed as the beginning of another scandal.
The name itself becomes a powerful promotional tool.
A headline involving a little-known family might attract limited attention.
A similar headline involving Will Smith and Willow Smith can immediately appeal to audiences familiar with their public history.
The result is a cycle in which public interest encourages increasingly dramatic coverage.
